Streetwise Complete Publicity Plans: How to Create Publicity That Will Spark Media Exposure and Excitement
Description
Identifies the publicity opportunities available to small businesses who want to aggressively promote their product or service, and offers advice on writing a press release, pitch letter, magazine article, or newspaper column. The author also provides a sample publicity plan and tips on how to prep - from Amzon
ISBN(s)
1580627714, 9781580627719